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The Exercise of Leadership as COVID-19 Rages – A Seminar for Attorneys

The Exercise of Leadership as COVID-19 Rages 

The legal profession attracts a large number of individuals with the ambition and analytic capabilities to be leaders, but frequently fails to develop other qualities that are essential to effectiveness.   – Deborah Rhode, Lawyers as Leaders 
Lawyers are in the anomalous position of serving as leaders but generally lacking leadership training and skills.  Competency in lawyering skills often functions as a proxy for leadership skills, despite the evidence that leadership skills are distinct and may take years to develop.  Randall Kiser, Soft Skills for the Effective Lawyer
The legal profession supplies a large portion of people who take up leadership positions in government, business, nonprofits and law firms, but lawyers typically receive little training in leadership characteristics and skills…On some occasions, you will be asked to take a leadership role in your organization and you will need the tools to lead.  Lee Fisher, Dean, Cleveland State University, Marshall College of Law

Seminar:  Wednesday, April 29, 2020, 12:00 PM Eastern Time (US and Canada)

When any kind of disaster strikes your clients’ businesses and organizations, they immediately call the police, their spouse – and if they’ve been coached correctly, their attorney. The same is true when a disaster, physical or reputational, hits the law firm, itself. In fact, the American Bar Association encourages members, law firms and bar associations to develop Business Continuity Management systems, stating that lawyers and judges have an ethical responsibility for the safety of their employees and an obligation to their clients and the people of their communities to continue to operate in a prudent and efficient manner, even in the circumstance of an impending or ongoing threat.

What all of the plans referenced above have in common is that they are chock-full of action plans spelling out what a given entity should do — but not what their leaders should say. When a crisis hits the law firm, itself, or one of your clients, will you know what to say, where to say it, how to say and whom to say it to, especially in this era of social media where your news will be read and heard half-way ‘round the globe while the truth is still pulling its pants on?

Simply put, the skill set that got you to the top of your firm or your client into the C-Suite is not necessarily the skill needed to manage employees, as well as your stakeholders, all of whom will be looking to you for guidance.

Using the coronavirus COVID-19 pandemic as case study, this short webinar will give attorneys actionable steps about what needs to be said, when and how.

· Leaders as Crisis Managers
· Communicating in a Crisis
· COVID-19 Scenarios
· Communications Failures
· Communications Steps that Lead to Success
· Public Messages to Stakeholders
· Characteristics of Successful Leaders & Spokespersons
· Pitfalls to Avoid
· Basic Tenets of Risk Communications

This webinar presented by Bruce Hennes, CEO, Hennes Communications

Cost:  Free for members of the Cleveland Metropolitan Bar Association; $10 for guests

Registration:  Click here.


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