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A Reputation Management Lesson: Even the Legends Must Be On Guard – Constantly

By Thom Fladung/Hennes Communications In 1982, Johnson & Johnson wrote the book on effective crisis response – literally. Chicago was in a state of panic. Within just a few days, seven people had dropped dead from cyanide poisoning. There was no explanation until investigators discovered the link: Tylenol. Someone had laced Chicago’s Tylenol supply with […]


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