School Shooting PR Consultant Apologizes After Calling Critics ‘Crazies’ and Reporter ‘Skanky’

From the Sun Sentinel:

crisis public relations consultant created a crisis of her own for the Broward school district, after a video came to light in which she dismissed the district’s critics in the Parkland massacre as “crazies” and called a reporter a “skanky” “jerk” who “smells bad.”

Sara Brady, who was paid nearly $75,000 to assist the district after the shooting at Marjory Stoneman Douglas High School, told an audience of public relations professionals last July that critics of the school district’s controversial Promise program, which allowed students who commit minor crimes to avoid jail, were “crazies.”

She criticized South Florida Sun Sentinel reporter Scott Travis, although she didn’t name him, as “just a jerk,” and then she got more personal.

“He is sloppy, he’s reckless, he’s mean, and he smells bad,” she said, laughing along with the audience.

At that point, Broward school district spokeswoman Tracy Clark can be heard calling out, “Sour milk!” That provoked more laughter.

At another point in the video Brady describes him as “that nasty, skanky reporter.

For the rest, click here.