By Thomas Fladung, Hennes Communications The public school policy manual included this under the “Social Media Use” heading: “An employee’s personal or private use of social media may have unintended consequences.” You think? Consider a few “unintended consequences” of recent vintage involving public school representatives. A Texas high school English teacher was fired in 2019 […]
Crisis communications is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific behaviors to adopt to reduce the threat. […]
By Stephanie York, JD, Hennes Communications Quick – What’s the single highest priority for a superintendent, head of school or board president? It’s not education. It’s safety. And just one part of that safety net is making sure you have a pre-written crisis communications plan at your fingertips – or at least the phone number […]
Once again, Sterling Miller hits it out of the park with an article ostensibly written for in-house attorneys, but 100% applicable to anyone in a new position in any field. When it comes to “executive presence,” I now have the benefit of being older with more than a few gray hairs. As a result, a […]
There are scores of reasons why your district can be thrust into the news. Lawsuit…sports controversy…social media threats…active shooter… board-superintendent clash…criminal accusation…discrimination complaints…diversity issues…FERPA or HIPAA violation…fiscal mismanagement…protest… sexual misconduct…student newspaper story…challenging conversations… testing controversy…union grievance/strike… Suddenly, there’s a TV crew in the parking lot, your local newspaper is on Line One and the situation […]
From Mitch Mitchell, writing for Security Magazine… History has taught security teams that crisis situations can happen at any time and more frequently than anyone can anticipate. However, when a crisis does occur, organizations find themselves in a situation where survival is the main focus — the unprecedented disruption caused by the COVID-19 pandemic being […]
A Crisis Can Occur Anytime & Anywhere In the immediate aftermath of a major incident, such as a mass shooting at a mall, restaurant, school, or faith-based location, the police chief and other first responder agencies will likely be lead spokespersons. But “major incidents” could turn into multi-day or multi-week events. Some of those include […]
From Brittany Wong writing in HuffPost… It happens like clockwork: Something cataclysmic or unexpected occurs and we all rush online to read the hot takes. We’re talking big news events here ― “Mass Attentional Events,” as tech journalist Charlie Warzel calls them: That one weird night in October 2020 when Trump tested positive for COVID. Or Russia invading Ukraine last […]
An IndustryWeek article reports a Ukrainian government official recently launched a social media campaign against some of the largest automotive supply companies in the world, saying that Ukrainian armed forces found parts from ZF, Bosch, Danfoss and other global suppliers on Russian military vehicles seized as Russia pummels its Western neighbor with rockets and artillery. […]
Misinformation, incorrect impressions…call it whatever you want, but when someone arrives at a conclusion based on incorrect facts and then proceeds to influence others and make decisions based on those incorrect facts, your company can suffer, your stockholders and stakeholders can suffer – and your country can suffer, too. Here’s a short Master Class from…Arnold […]