From Jeff Haden, writing for Inc… It’s easy to assume Steve Jobs — like any extremely successful person — was somehow made differently. That he possessed certain innate qualities. Talent. Perseverance. Creativity. Intelligence. Emotional intelligence. (OK, maybe not that one.) It’s easy to assume that who he was inside, and what that allowed him to do, made all the difference. Yet Steve Jobs wasn’t […]
By Josh Hersh, writing for The Columbia Journalism Review… Todd Frazier is trying to figure out how to mute himself. It’s January, and he’s on the set of the digital show he cohosts, in the training complex—the vibe is CrossFit gym with sports-bar decor—just behind his house in suburban New Jersey. Everywhere you look are […]
Simon Reynolds at Cision writes… We live in a fast-moving media landscape, where rumors and misinformation can surface and spread quickly across social media channels. This, coupled with consumers being more skeptical than ever, means brands face challenges in maintaining their reputation and managing public perception. PR and communications teams know that they must play a […]
The Poynter Institute for Media Studies is a non-profit journalism school and research organization in St. Petersburg, Florida. The school is the owner of the Tampa Bay Times newspaper and the International Fact-Checking Network. It also operates PolitiFact. In journalism circles, Poynter is considered to be a trusted source. So when Poynter publishes a headline like this it’s a […]
By Shahar Silbershatz for PRNews How much damage can a corporate crisis do? Quite a lot, it turns out. In 2018, The Economist looked at eight of the most notable crises from this century and found that the companies involved were worth, on average, 30% less today than they would have been had the crisis in question […]
By Rehan Mirza, The Journalist’s Resource Last month, a robocall impersonating U.S. President Joe Biden went out to New Hampshire voters, advising them not to vote in the state’s presidential primary election. The voice, generated by artificial intelligence, sounded quite real. “Save your vote for the November election,” the voice stated, falsely asserting that a vote in […]
By Gillian Janicki and Logan Trautman for PRNews In the dynamic world of marketing and brand promotion, the traditional approach to influencer partnerships is evolving. Conventional influencer relations strategy involves identifying and collaborating with influencers deeply rooted in a particular niche, such as food, travel or fashion. However, an alternative approach is emerging—one that involves […]
From Joan Donovan and Sarah Parker, writing for The Conversation… “You have blood on your hands.” “I’m sorry for everything you have all been through.” These quotes, the first from Sen. Lindsey Graham, R-S.C., speaking to Meta CEO Mark Zuckerberg, and the second from Zuckerberg to families of victims of online child abuse in the […]
From our friend and colleague in Australia, Tony Jaques… Who should speak in a crisis? That deceptively simple question can help determine whether an organisation’s reputation is enhanced or irreparably damaged when things go wrong. And behind that question are two common errors in crisis management. The first error is the idea that “speaking with one voice” […]
From Emma Goldberg, writing for The New York Times… After reading the details of Hamas’s attacks on Israel on Oct. 7, Brad Karp, who runs the law firm Paul, Weiss, sat at his computer and wrote a memo to his roughly 2,000 employees. He didn’t ask the firm’s spokesman to draft it; he channeled his […]