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Boar’s Head’s Cold Response to a Deadly Recall: Where’s the Heart in Corporate Apologies?

By Bruce Hennes, Hennes Communications For decades, we’ve paid a premium price for Boar’s Head deli meats, trusting them to deliver quality and safety. Now, we learn that for over two years federal food safety inspectors documented water dripping over meat, dead flies, small pieces of meat residue on food contact surfaces, pooled blood on […]


Lessons From a School on Handling a Social Media Crisis

By Thom Fladung, Hennes Communications Whether in-person or virtual, the kids are still in school.  For the moment, however, this will be a class for the adults – and class is now in session on how to handle a social media crisis. On a Labor Day Sunday some time ago, the leadership team at a school that […]


CrowdStrike’s President Accepting the ‘Most Epic Fail’ Award in Person was a PR Masterclass, Experts Say

By Shubhangi Goel for Business Insider CrowdStrike’s president himself just collected an award for the “most epic fail” following the company’s mass IT outage. The cybersecurity firm’s president, Michael Sentonas, said he wanted to receive the award in person because the company aimed to own its mistake. “I want every CrowdStriker who comes to work to see it,” […]


Top Tips: How to Navigate a Negative Viral Trend

By Nicole Schuman for PRNews The words “TikTok Trend” can strike fear in many adults’ hearts. Some have led to Kia cars being hotwired, stolen and kids being charged with grand theft auto. The milk crate challenge led to many injuries. Another viral social media phenomenon, the Tide Pod challenge poisoned many teenagers who ingested the said pods. It can […]


Crisis of Communication: The Secret Service’s Leadership Failure

By Michelle M. Johnson for PRNews On July 22, Kimberly Cheatle, director of the United States Secret Service, faced a reputational crisis. Testifying before Congress about the assassination attempt on former President Trump, her opaque answers raised doubts about her leadership capacity. By July 23, her 30-year career with the agency was over. Cheatle is not […]


Hotels in Crisis – Are They Ready to Communicate in an Emergency?

By Heather Sandlin for Hotel Owner ‘Six found dead at Grand Hyatt Bangkok.’  ‘Detectives investigating devastating Glasgow hotel fire’  ‘Woman found dead at five star Surrey hotel – man suspected of murder.’   These headlines from the BBC website and major newspapers, all from within the last three months, are a reminder of how often hotel owners […]


The Role of School Boards and Superintendents in Crisis Management

Introduction by Bruce Hennes, Hennes Communications Ensuring the safety of students is a collective responsibility, with school board members and superintendents playing a crucial role. In today’s world, where school safety is increasingly at stake, it is imperative that these leaders receive adequate crisis management training and share lessons learned to effectively address the challenges […]


Hennes Communications Listed Among Top Advisors to the Legal Profession

Hennes Communications has been named among the top crisis PR firms in the U.S. by Chambers and Partners, the leading independent professional legal research company in the world. Hennes Communications is one of only 18 communication consulting firms included in the list for 2024. Bruce Hennes, chief executive officer, also received an individual ranking by […]


How America Turned Stories Into Weapons of War

From The New York Times… A story can entertain and inform; it can also deceive and manipulate. Perhaps few stories are as seductive as the ones we tell ourselves about ourselves — those reasonable, principled creatures so many of us presume ourselves to be. As Annalee Newitz writes in “Stories Are Weapons,” propaganda is premised […]


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