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To Rebuild Trust, CDC Should Consider Going Back to What Used to Work Well: Subject Matter Experts Explaining Complexities Candidly for As Long As It Takes

Do you remember the 2009 swine flu pandemic, also referred to by the media as the H1N1 flu?  I remember two things quite distinctly: As this flu crossed borders, infecting 700 million to 1.4 billion people — or 11 to 21 percent of the global population of 6.8 billion at the time — thankfully, the […]


Why Should a Government Agency Reach Out To a Crisis Communications Firm?

By Stephanie York, JD, Hennes Communications Any government agency should prioritize communicating truthfully, transparently, quickly and effectively, using traditional media, social media, the agency’s website and any other methods available. A serious issue or crisis ups the ante on communications. That’s when stakeholders most need correct and timely information.  That’s also when damaging misinformation and […]


Put Down The Pastrami: Zoom Performance Tips Two Years On

by Howard Fencl, Hennes Communications Come on, people! We’re more than two years into Zoom as our proxy conference room, yet I’m seeing a disturbing uptick of on-camera antics that would have been red-faced embarrassing in the button-down face-to-face business meetings of olden times. Whether it’s Zoom, Teams, WebEx – you name the video conferencing […]


Psaki Statement Offers a COVID Disclosure Guide for PR Pros

From Sophie Maerowitz, writing for PR News… Yesterday (Oct. 31), White House Press Secretary Jen Psaki disclosed that she contracted COVID-19. In a statement posted to Twitter and published by the Associated Press, Psaki shared the circumstances of her positive COVID test result, as well as the actions she has taken since. The timing and content of Psaki’s […]


Why Should a Local School District or Independent/Parochial School Reach Out To a Crisis Communications Firm?

By Stephanie York, JD, Hennes Communications Q: Why should a local school district, an independent or parochial school reach out to a crisis communications firm? A:  Quick – What’s the single highest priority for a superintendent, head or board president?  It’s not education.  It’s safety.  And just one part of that safety net is making […]


The Not-So-Jolly Aaron Rodgers Controversy’s PR Lessons

Art Solomon writes… Aaron Rodgers arguably is the best quarterback in the National Football League, but also he is one of many athletes who should attend a PR 101 class. A basic PR rule that Rodgers broke is never to lie or mislead the media. The Green Bay Packers’ star denies he did. Yet, his […]


“Even-Though Risk Communication”: Mandatory COVID Vaccination

  If your organization is grappling with conflicting thoughts about whether or not to mandate that all of your employees get vaccinated as a condition of employment, we urge you to carefully read the article below. Risk communications concerns itself with making risk comprehensible and relatable to other risks, how to pay appropriate respect to […]


7 Questions to Ask Before Hiring a Crisis Communications Firm

By Bruce Hennes, Hennes Communications This article first appeared in the National Law Journal   Crisis communications is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation.  Crisis communications is aimed at raising awareness of a specific type of threat, the magnitude, […]


7 Questions to Ask Before Hiring a Crisis Communications Firm

By Bruce Hennes, Hennes Communications Crisis communications is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation.  Crisis communications is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific behaviors to adopt to reduce the threat. […]


Attention: School Board Presidents, Superintendents & Education Attorneys

We are pleased to announce that Hennes Communications is now providing crisis management and crisis communications services to the Arizona School Boards Association (ASBA), giving their members access to our team 24/7/365.  Those services include pre-crisis planning, 24/7 crisis response, crisis/media training, litigation communications support, communications audits and tabletop drills. As has already been announced, […]


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