small-logo
Need help now? Call 216.321.7774

Prebunking is Effective at Fighting Misinfo, Study Finds

By Seth Smalley for Poynter A study that dropped last week strongly suggests “prebunking” is an effective way to counter the propaganda techniques at the center of mis- and disinformation. Prebunk is a frequently used term used in the fact-checking space. It’s derived from debunk and means to preemptively refute expected false narratives, misinformation or manipulation techniques. […]


Social Media Made Spreading Disinformation Easy

By Kate Cray for The Atlantic Atlantic staff writer Anne Applebaum, an expert on Eastern Europe, has long watched social media’s power with great concern. Yesterday, at Disinformation and the Erosion of Democracy, a conference hosted by The Atlantic and the University of Chicago’s Institute of Politics, she spoke with David Axelrod, the founding director of the Institute […]


5 Media Literacy Tips to Avoid Election Misinformation

By Alex Perez and Alex Mahadevan for Poynter Carl Azuz isn’t dead. That’s a fact. Despite some tweets about the beloved former CNN 10 host’s mortal status, Azuz is alive and focused on fighting misinformation ahead of the midterm elections. With the midterm elections looming, Azuz and TikTok influencer Hasley Pitman are kicking off their MediaWise ambassadorships to […]


The Bruce Willis Deepfake Is Everyone’s Problem

By Will Bedingfield for WIRED JEAN-LUC GODARD ONCE claimed, regarding cinema, “When I die, it will be the end.” Godard passed away last month; film perseveres. Yet artificial intelligence has raised a kindred specter: that humans may go obsolete long before their artistic mediums do. Novels scribed by GPT-3; art conjured by DALL·E—machines could be […]


How Social Media Amplifies Misinformation More Than Information

By Steven Lee Myers for The New York Times It is well known that social media amplifies misinformation and other harmful content. The Integrity Institute, an advocacy group, is now trying to measure exactly how much — and on Thursday it began publishing results that it plans to update each week through the midterm elections […]


Shifting Pitching Tactics Yields Positive Results for Communicators

By Nicole Schuman for PRNews A recent survey conducted by Propel, a PR management platform, revealed positive news for media relations pros. The Q4 2022 Propel Media Barometer found journalists are responding to pitches more often. Zach Cutler, Propel co-founder, CEO & chairman, and former PR agency owner, believes this uptick stems from changing PR strategies. “We’ve […]


Tips for Creating Powerful, Pithy and Publishable Soundbites

By Jonah Bryson for PRNews The 24-hour news cycle drowns countless stories that deserve attention. Stories cannot land press coverage without a tasty soundbite, as Dr. Neil deGrasse Tyson describes them. Hence it is paramount to design, deliver and circulate soundbites strategically. Here are two that have stood the test of time: “The only thing we have to […]


Explainer: What Does ‘Off the Record’ Mean?

Note from Hennes Communications: Certainly, the information below is accurate.  However, we often warn our clients that going ‘off the record’ is fraught with danger.  It is particularly not advised if you don’t have a prior relationship with the reporter or if you don’t have previous experience using this technique.  What you see on TV […]


It’s 2022: Do You Know Where Your Audience Is?

By Howard Fencl, Hennes Communications Quick! A controversial issue is about to blow up your company’s reputation. There’s heated chatter among Twitter trolls. Reporters are poking around in your email box and voicemail. There’s trash talk building in conversations among your customers, vendors and suppliers out in the real world. How should you respond? Issue […]


Contact Us

Your name Organization name Describe your situation Your phone number Your email address
Leave this as it is