By AKCG – Public Relations Counselors This article is written for independent schools, but its crisis communications guidance applies far beyond education. Whether you lead a school, nonprofit, healthcare organization, corporation or public agency, the framework is practical: identify risks, assign responsibilities, establish communication protocols, prepare in advance and evaluate your response afterward. Independent schools […]
Ready.gov is the federal government’s comprehensive resource for emergency preparedness, disaster planning, crisis response and recovery. Created by FEMA, the site helps individuals, families, businesses and communities prepare for emergencies ranging from severe weather, fires and power outages to cyberattacks, terrorism and other major disruptions. It provides practical guidance on creating emergency plans, assembling disaster […]
In high-stakes situations, what leaders say matters — but how they say it can matter just as much. This practical guide examines how executive presence, nonverbal communication, active listening and disciplined message delivery can strengthen credibility during media interviews, board meetings, difficult conversations and crisis communications. Learn how posture, eye contact, vocal tone and preparation […]
Effective apologies are essential to leadership, crisis communications and trust repair. Experts say a meaningful apology requires taking responsibility, acknowledging harm, avoiding excuses, promising change, offering repair and allowing space for forgiveness. For CEOs and communicators, the lesson is clear: accountability and empathy can strengthen relationships, rebuild trust and protect credibility. By Jancee Dunn, writing […]
Dolly Parton’s legacy offers business leaders and communicators a powerful lesson in trust, authenticity and reputation management: credibility is earned when values, words and actions consistently align. For crisis and executive communications, her example underscores listening, humility, kindness, self-awareness and knowing when to speak…and when not to. By Faye Shapiro, writing for CommPro… We all […]
By Michael Levine, writing for CommPro… Traditional talking points are losing effectiveness in crisis communications, media training and executive communications. Michael Levine argues that today’s leaders must replace overly scripted messaging with fact-based authenticity, answering questions directly, acknowledging complexity and communicating naturally across interviews, podcasts, livestreams and social media, where audiences increasingly scrutinize credibility and […]
Effective crisis communications requires more than legal expertise. During a corporate crisis, legal risk and reputational risk must be managed simultaneously. The strongest crisis management strategies pair experienced legal counsel with seasoned crisis communications professionals—working as co-pilots to manage litigation exposure, media scrutiny, stakeholder trust and reputation management through one coordinated strategy. By Bruce Hennes, […]
Senior living providers can strengthen reputation management by combining strategic public relations, media relations and thought leadership. Developing distinctive viewpoints, taking meaningful positions on industry issues and generating sustained positive media coverage can differentiate senior living organizations, build trust with residents and families, counter negative perceptions and strengthen crisis communications preparedness. By Mike Gross, AKCG […]
Media monitoring is essential to effective crisis communications, public relations and reputation management. By tracking news coverage, social media, audience sentiment and emerging trends, organizations can identify potential crises early, understand public perception and respond strategically. Consistent media monitoring also helps PR professionals measure engagement, identify influencers and make better-informed crisis management and communications decisions. […]
Effective public speaking is a critical skill for young lawyers and other professionals. These 50 practical tips emphasize preparation, audience awareness, clear messaging, confident delivery, storytelling and authenticity. The advice offers a useful roadmap for improving presentation skills, executive presence, courtroom communication, media interviews and persuasive communication—skills essential to leadership, reputation management and crisis communications. […]