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Top 5 Mistakes Businesses (and Governments) Make in Disasters

According to the UK-based Business Continuity Institute, the top 5 mistakes that businesses and governments make when preparing to respond to, mitigate and move forward from disaster: 1.  Failing to define worst-case scenario. 2.  Failing to to fully understand the risks associated with its operation, and then failing to take the necessary steps to mitigate those risks. 3.  Neglecting […]


How One Restaurant Critic Took on the Food Fables We’ve All Been Fed

Laura Reiley’s first investigation was a small one. But it proved to be a nibble into something much bigger, a story the Tampa Bay Times’ food critic took on this week. Four years ago, over dinner at Tampa’s famous Bern’s Steak House, Reiley listened as the waiter expounded on specials that came from the restaurant’s […]


9 Ways Spokespeople Can Annoy Reporters

It’s no secret that journalists get exasperated with PR pros who pitch wholly inappropriate stories to them. Even those PR pros who are experts at researching a particular journalist’s beat and outlet and successfully land an interview for their company’s lead spokesperson—say, a CEO—can aggravate time-strapped journalists if that spokesperson is ill-prepared or has a […]


A Harvard Psychologist Says People Judge You Based on 2 Criteria When They First Meet You

People size you up in seconds, but what exactly are they evaluating? Harvard Business School professor Amy Cuddy has been studying first impressions alongside fellow psychologists Susan Fiske and Peter Glick for more than 15 years, and has discovered patterns in these interactions. In her new book, “Presence,” Cuddy says that people quickly answer two questions when they first […]


Crisis Communications Lessons From the Campaign Trail

From our colleague, Caitlin Rourk: The 2016 presidential election has been nothing short of a spectacle, turning traditional political conventions (no pun intended) squarely on their head. And just as this election has forced the political establishment to alter its strategies, business organizations must reevaluate how to approach the unpredictable and unforgiving crises they face […]


Engaging and Informing Employees During a Crisis

Most crisis communication plans depend at least somewhat on the ability and willingness of employees to come to work – but that assumption may not be valid. According to a Deloitte study, including employees in pre-crisis planning and keeping them updated during an organizational emergency are critical to ensuring their participation and maintaining consistent communications […]


Training Near Terror

[by Howard Fencl, Hennes Communications] On March 22, Bruce Hennes and I were leading a day-long crisis management/media training program in the Netherlands when explosions ripped through Brussels Airport and the Maelbeek metro station. Though the terror struck more than 100 miles south of our training room, everyone’s smart phones immediately began dinging and beeping […]


The Definitive Guide to Selecting The Right Spokesperson

[By Nora Jacobs, Hennes Communications] One of the most common decisions we encounter when clients face a crisis situation is helping them choose the individual who will serve as their spokesperson.  Rarely does anyone volunteer for this assignment and most draftees accept it with grudging resignation.  In truth, being a spokesperson is a high-risk job […]


The First 20 Minutes: 6 Tips for Communicating When a Crisis Hits

From DCInno:  Picture this: A user of your new on-demand service just posted a story to her blog about a terrible experience, and major media outlets are now reporting on the story. Someone discovered your app is inadvertently making users’ private information public, and now they’re outraged. Your company’s founder posted an offensive rant to […]


Can Chipotle’s Reputation Management Strategy Save the Brand?

From ContentStandard: A string of food contaminations in its restaurants has put Chipotle in a desperate situation. Its sales in the final quarter of 2015 dropped by nearly 15 percent, and its stock is currently below $460 after an all-time high of $758 just a few months earlier. To try and correct its course, the […]


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