By Nora Jacobs, Hennes Communications As we have seen countless times during these COVID-stricken months, employees are working on a short fuse. Isolation, stress and a galvanized political landscape have combined to create an environment where casual comments on social media explode into wars of words, workplace rules spawn walkouts, and long-simmering resentments about past […]
From the American University School of International Service Disinformation Research Team writing in Homeland Security Today: Although Americans expect to encounter disinformation via social media platforms in the run-up to the 2020 elections, many continue to consume news online primarily via social media. Foreign actors have used social media to increase discord in the United […]
By David E. Johnson, writing in CommPro: McDonalds stands out for handling its latest crisis with former CEO Steve Easterbrook right. The fast food giant let Easterbrook go last year after discovering that he had had a consensual relationship with an employee. When McDonalds terminated Easterbrook last year it said it had evidence of only of a non-physical, consensual […]
From Bridget Satinover Nichols, Hannah Stolze and Jon Kirchoff writing in the Harvard Business Review: It’s always been true that when companies behave badly, consumers react by spreading the word and sometimes boycotting. But our recent research found that negative news is also bad for business in a new way: Consumers react even when the bad news extends beyond […]
From Zach Olsen, writing in Inside Higher Ed: Public perception has become reality — reputations are made and destroyed overnight thanks to the power of social and online media and an emboldened public who has seen Twitter bring down corporate titans and foment socio-political unrest around the world. Schools can no longer be certain they’ll […]
By Howard Fencl, Hennes Communications You’re grappling with serious challenges that threaten your organization, and perhaps your career. Someone leaks an internal e-mail to the media, and reporters have been leaving you voicemail messages all day asking for your comment on the issue. Your company’s unwritten policy is to ignore the media, and your general […]
By Thom Fladung, Hennes Communications Goya Foods President Bob Unanue recently went to the White House to announce a large donation by his company to food banks across the country – 1 million cans of chickpeas and an additional million pounds of food. With such a quintessential good news story, what could go wrong? Here’s […]
Nathan Miller, writing in Forbes, nailed it… As the CEO of a strategic communications firm in Los Angeles, I frequently work with lawyers. Whether my client is a high-profile individual in the middle of active litigation, a nonprofit engaged in a public education campaign or a large corporation getting ahead of a story — good […]
Tabitha Moses, a doctoral candidate at Wayne State University, offers an interesting approach to communicating about COVID-19, with lessons for business leaders, too. We see this war reflected in the language that gets used by politicians, policymakers, journalists and healthcare workers. As the “invisible enemy” rolled in, entire economies halted as populations “sheltered in place.” […]
It shouldn’t be this hard. The rules of risk and crisis communications are fairly simple: Tell the truth. Tell it all. Tell it first. Tell it fast. If the situation – or the science – is likely to change as more research is done, warn people ahead of time. And keep repeating that warning. So […]