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Reimagining Newsjacking for a New Era of Journalism and Media Relations

By Paolo Ramos and Charlie O’Toole for PRNews As you may have observed over the last few years, the media landscape is evolving quickly, which requires public relations pros to rethink earned media strategies to continue providing value to journalists. With editorial teams shrinking across the board, opportunities to land news coverage—let alone thought leadership […]


Mastering Public Speaking: A Guide to Confidence and Connection

By Stefanie M. Marrone Public speaking can be a nerve-wracking experience, but it’s also a powerful tool for sharing ideas and inspiring others. Many people, even seasoned speakers, feel physiological reactions like a faster heartbeat and shaky hands before taking the stage, including me. The key is to not associate these feelings with impending failure. […]


Boar’s Head’s Cold Response to a Deadly Recall: Where’s the Heart in Corporate Apologies?

By Bruce Hennes, Hennes Communications For decades, we’ve paid a premium price for Boar’s Head deli meats, trusting them to deliver quality and safety. Now, we learn that for over two years federal food safety inspectors documented water dripping over meat, dead flies, small pieces of meat residue on food contact surfaces, pooled blood on […]


Lessons From a School on Handling a Social Media Crisis

By Thom Fladung, Hennes Communications Whether in-person or virtual, the kids are still in school.  For the moment, however, this will be a class for the adults – and class is now in session on how to handle a social media crisis. On a Labor Day Sunday some time ago, the leadership team at a school that […]


CrowdStrike’s President Accepting the ‘Most Epic Fail’ Award in Person was a PR Masterclass, Experts Say

By Shubhangi Goel for Business Insider CrowdStrike’s president himself just collected an award for the “most epic fail” following the company’s mass IT outage. The cybersecurity firm’s president, Michael Sentonas, said he wanted to receive the award in person because the company aimed to own its mistake. “I want every CrowdStriker who comes to work to see it,” […]


Explainer: What is an Annual Report?

By Nicole Schuman for PRNews What is an Annual Report?  Annual reports tell the story of an organization’s financial achievements (and losses) over the fiscal year. They provide a clear, yet in-depth overview of operations, financial status and cost analysis for stakeholders (including shareholders, employees and investors). Components of an annual report can include: A […]


Top Tips: How to Navigate a Negative Viral Trend

By Nicole Schuman for PRNews The words “TikTok Trend” can strike fear in many adults’ hearts. Some have led to Kia cars being hotwired, stolen and kids being charged with grand theft auto. The milk crate challenge led to many injuries. Another viral social media phenomenon, the Tide Pod challenge poisoned many teenagers who ingested the said pods. It can […]


How Anyone Can Become a Better Public Speaker

By Stefanie M. Marrone for The Social Media Butterfly Public speaking is an important skill that everyone needs to master and it’s something you can learn – trust me, as I’ve been there too. I wasn’t always a confident public speaker—in fact, I used to be filled with anxiety every time I had to speak […]


The Role of School Boards and Superintendents in Crisis Management

Introduction by Bruce Hennes, Hennes Communications Ensuring the safety of students is a collective responsibility, with school board members and superintendents playing a crucial role. In today’s world, where school safety is increasingly at stake, it is imperative that these leaders receive adequate crisis management training and share lessons learned to effectively address the challenges […]


Hennes Communications Listed Among Top Advisors to the Legal Profession

Hennes Communications has been named among the top crisis PR firms in the U.S. by Chambers and Partners, the leading independent professional legal research company in the world. Hennes Communications is one of only 18 communication consulting firms included in the list for 2024. Bruce Hennes, chief executive officer, also received an individual ranking by […]


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