How One Conversation With My Doctor Changed My Professional Life Sitting on a couch or having dinner with friends, I could talk forever without the slightest fear. But put me in a meeting, a boardroom, someone’s living room at a political fundraiser, or behind a podium, and it was an entirely different story. The sweat […]
Crisis and Reputation Management in the AI Era: The PRNEWS Article Search a CEO’s name today and an algorithm-generated profile appears instantly. In this PRNEWS article, Claire Bahn argues that executive visibility is no longer optional, because stakeholders now form an impression of your leaders before anyone in your organization has said a word. Her […]
From Jay Harrington writing for Attorney at Work…Here’s how to use Aristotle’s rhetorical appeals — ethos, pathos and logos — to be truly persuasive in your writing. In my work as a marketing consultant for law firms, few questions are posed more frequently than this: How can we write more persuasive, effective content for our […]
From Vulture.com: The public transformation of Bruce Jenner to Caitlyn has been, by all accounts, a smashing success. Her cover profile and photo spread in Vanity Fair were greeted with rave reviews. She became a Twitter superstar overnight. Even Jon Stewart was amazed at how well the media covered her debut (well,mostly). The rollout didn’t happen by […]
[by Howard Fencl, APR] For all the things we do not yet know about the deadly Ebola virus, we do know this: it mercilessly attacked Texas Presbyterian Hospital’s reputation. No hospital in the United States had yet diagnosed a patient with Ebola when Thomas Duncan showed up sick at the Dallas hospital on Sept. 25. […]