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Maui Fires Should Prompt Drills, Updates to Your Crisis Communication Plan

By Deb Hileman for PRNews Maui continues to reel from wildfires that are now the deadliest in the U.S. in more than a century. It has been widely reported that in the hours leading up to the deadly Lahaina wildfire last week, Maui’s all-hazard sirens did not alert residents, and officials apparently relied on social media posts that reached […]


Cheeky Social Media Posts From City of Prince George Resonate With Residents

From ApnayOnline.com After experiencing a record snowfall earlier this January, the city of Prince George shared an important message with its residents through one of its social media channels: “It’s not our fault.” As complaints came in to city hall about mounds of powder making it difficult to drive, the city’s official social media manager explained the […]


Responding When a Third Party’s Crisis Impacts Your Org

By Andrew Moyer for PRNews [Editor’s Note: With negotiations between UPS and the International Brotherhood of Teamsters still ongoing and the looming potential for the former to strike, businesses large and small must be prepared for disruption. Here, our author identifies the impact a third-party partner can have on an organization and how businesses should efficiently and accurately communicate […]


How To Shine At Brainstorming Sessions

By Arthur Solomon for PRNews Public relations brainstorming sessions, or creative meetings, can be the equivalent of a double-edged sword for those attending. On the one hand, account execs who attend the session will get the opportunity to show their creativity, if they are truly creative. The flip side is that those who can’t come up […]


Hall of Fame Tips for Presidential Candidates

By Merrie Spaeth for the Wall Street Journal When the National Football League inducted a new class of Hall of Famers on Aug. 5, one thing was conspicuously missing: bad speeches. For years the ceremony had been known for them. Winners droned on with a laundry list of thank-yous, reminiscing with obscure anecdotes and humorless […]


Guarding Your Reputation In The Age Of Public Knowledge

By Robert L. Dilenschneider, for Advisor Magazine In our hyper-connected world, the shadows of our past actions can loom large. Whether you had a much-regretted moment of infidelity or were arrested for (or worse, charged with) a crime many years ago, trust us: the internet knows. Heck, even that speeding ticket you got as a […]


Talking About a Difficult Decision — When You Can’t Share All the Details

By David Lancefield for Harvard Business Review Picture this scenario: You’re planning to make some organizational changes that will result in layoffs. Perhaps market conditions are difficult, or you’re integrating a company you acquired. You haven’t figured out all the details about numbers, timing, and terms, so it’s too early to share the full picture […]


Want to Survive Your Next Crisis? Have a Plan

By Thom Fladung, Hennes Communications Only 49% of U.S. businesses report they have a formal crisis communications plan, according to Capterra’s Crisis Communications Survey, conducted in January 2023 with 243 U.S. business executives, all of whom held leadership positions of director or above. Another 28% said they have an informal or undocumented crisis communications plan […]


Incident Management – The Whataburger Way

By Ron Derrick for Domestic Preparedness A community’s level of resilience during a disaster often relies on the preparedness efforts of its private sector partners. Companies that invest in preparing for and responding to large-scale events are protecting much more than just company profits. For example, the thought and design that went into one hamburger […]


Communications Lessons from the Barbieverse

By Kayla Hannemann for PRNews Chances are you’ve seen one of the countless activations promoting Greta Gerwig’s movie, “Barbie.” From Burger King Brazil’s Barbie Burger to a bright pink billboard in the United Kingdom to a Progressive Insurance commercial set in the Barbieverse, this integrated campaign has touched billions of consumers around the globe. So, what can communicators learn from this […]


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