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Hall of Fame Tips for Presidential Candidates

By Merrie Spaeth for the Wall Street Journal When the National Football League inducted a new class of Hall of Famers on Aug. 5, one thing was conspicuously missing: bad speeches. For years the ceremony had been known for them. Winners droned on with a laundry list of thank-yous, reminiscing with obscure anecdotes and humorless […]


Guarding Your Reputation In The Age Of Public Knowledge

By Robert L. Dilenschneider, for Advisor Magazine In our hyper-connected world, the shadows of our past actions can loom large. Whether you had a much-regretted moment of infidelity or were arrested for (or worse, charged with) a crime many years ago, trust us: the internet knows. Heck, even that speeding ticket you got as a […]


Talking About a Difficult Decision — When You Can’t Share All the Details

By David Lancefield for Harvard Business Review Picture this scenario: You’re planning to make some organizational changes that will result in layoffs. Perhaps market conditions are difficult, or you’re integrating a company you acquired. You haven’t figured out all the details about numbers, timing, and terms, so it’s too early to share the full picture […]


Want to Survive Your Next Crisis? Have a Plan

By Thom Fladung, Hennes Communications Only 49% of U.S. businesses report they have a formal crisis communications plan, according to Capterra’s Crisis Communications Survey, conducted in January 2023 with 243 U.S. business executives, all of whom held leadership positions of director or above. Another 28% said they have an informal or undocumented crisis communications plan […]


Incident Management – The Whataburger Way

By Ron Derrick for Domestic Preparedness A community’s level of resilience during a disaster often relies on the preparedness efforts of its private sector partners. Companies that invest in preparing for and responding to large-scale events are protecting much more than just company profits. For example, the thought and design that went into one hamburger […]


Communications Lessons from the Barbieverse

By Kayla Hannemann for PRNews Chances are you’ve seen one of the countless activations promoting Greta Gerwig’s movie, “Barbie.” From Burger King Brazil’s Barbie Burger to a bright pink billboard in the United Kingdom to a Progressive Insurance commercial set in the Barbieverse, this integrated campaign has touched billions of consumers around the globe. So, what can communicators learn from this […]


Tapping Media for Credible Disaster Communication

By Steven Johnson for Domestic Preparedness Few preparations made in anticipation of a disaster pay bigger dividends than how the team communicates with the news media and the public during a disaster. Seamless and coordinated communication is as important as seamless and coordinated operations – both during the disaster and in the recovery stage. Communications […]


Understanding a Lawsuit News Flow for Optimum Communications Strategy

By James F. Haggerty and Thom Weidlich for PRNews A big challenge to handling media relations around a lawsuit is understanding the rise and fall of media interest as the litigation drags on (as it typically does). One way to think about it is to keep track of standard mileposts in litigation that will be […]


What You Didn’t Learn in Class: How to Prep Clients For an Interview

By Arthur Solomon for PRNews Public relations agencies have many tools to prepare a client for an interview. But perhaps the most important one is not in any text book or training manual, and that is, “common sense.” Preparing a Client Below are some “common sense” lessons you probably never learned in PR classes that […]


A Lawyer, C.I.A. Analyst and a Crisis Management Specialist Walk Into a Bar…

By Bruce Hennes, Hennes Communications Before James Comey headed up the F.B.I., he served as general counsel of Lockheed Martin Corporation. While at Lockheed, he spoke at the National Security Agency about how studying law is similar to the education intelligence analysts receive. “You read a case and decipher…relevant facts, the [outcome] of the case…you are drilled […]


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