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If You Attended One of Our Seminars in the Last Few Years, We Can Help Arrange for You to Receive One Free Credit Hour Towards a Graduate Certificate in Crisis Communications

Are you ready to elevate your career and become an indispensable asset to your organization? Ohio University’s prestigious Scripps College of Communication offers an exceptional opportunity that could transform your professional trajectory. Through an innovative partnership with Hennes Communications, if you recently attended a seminar with Bruce Hennes, you can receive one free credit hour […]


Does a CEO Op-Ed Serve Any Good Purpose in a Crisis?

From our good friend and colleague, Tony Jaques, Director of Issue Outcomes Pty Ltd, in Australia… Does a CEO op-ed serve any good purpose in a crisis? Writing an op-ed to help frame an important issue is a well-established tool in the communications armoury. But when a CEO uses it to “explain” a corporate crisis, it […]


The Communicator’s Role in an Anti-Expert Era

By Jennifer Hahn, writing for PR News… Public health wise, 2025 is off to a rough start. Current data shows that H5N1 Bird flu has spread from millions of birds to nearly 1,000 cows and 69 humans.  Newly-minted United States Health and Human Services Director and outspoken vaccine skeptic, Robert F. Kennedy Jr., used his first week in office […]


Speaking Out or Staying Silent: A Guide to Creating Communications Plans for Bars

By Nick Hansen, writing for The American Bar Association “If you can see it coming, it’s not a crisis,” said Bruce Hennes, CEO of Hennes Communications, to audience members at his 2024 Bar Leadership Institute workshop “Speaking Out or Strategic Silence? Organizational Approaches to Issuing Public Statements.”Hennes, along with (now former) Cleveland Metropolitan Bar Association […]


The Skill Set That Got You Into the C-Suite Isn’t Necessarily the Skill Set You Need to Manage a Crisis

By Bruce Hennes, Hennes Communications It’s a simple fact: Controversies today are tried in the Court of Public Opinion more often than the Court of Law. News now breaks first on social media, with traditional media sweeping Twitter/X, Facebook and YouTube for leads. Whether your organization is immersed in crisis or dealing with a hot-button […]


Faced With Executive Orders, What Are Schools’ Marching Orders?

Understand what the orders mean – and don’t mean. Review policies and procedures now, with your legal counsel involved. Keep communicating – including when you’re not sure what’s next. Take a deep breath. By Thom Fladung and Bruce Hennes, Hennes Communications The news coming at school administrators and school boards has been fast and furious: […]


Today’s Lesson for Schools in Crisis: Make Communication Part of the Solution

By Thom Fladung, Hennes Communications In 2024, Hennes Communications worked with more than 50 schools, school districts and other education organizations. Our work involved serious issues and potential controversies including: Sexual misconduct allegations involving teachers Sexual misconduct allegations involving students Tense labor negotiations Superintendents facing no confidence votes from teachers Superintendents and school boards attacked […]


How American Airlines Communicated Through Tragedy

By Eleanor Hawkins for Axios The communication team at American Airlines had to activate a crisis plan it hoped it would never have to use after last week’s midair collision of a passenger jet and Army helicopter that claimed 67 lives. Why it matters: Responding to a tragedy of this magnitude requires clarity, discipline and speed. The American […]


The Elements of Meaningful Conversation: Fewer Mirror Questions, More Follow-Ups

By Alison Wood Brooks for HBD Working Knowledge When my fellow researchers and I analyzed 15-minute get-to-know-you conversations among 398 strangers, we found that four dominant question types emerged: introductory, mirror, topic-switching, and follow-up. So how do we distinguish these question types? Introductory questions are what they sound like—“What’s your name?” “How are you?” or […]


AI and Misinformation: A Major PR Problem

By Stamatis Astra for PRNews Generative AI tools have become increasingly integrated into public relations, particularly in optimizing tasks like analyzing trends and crafting pitches. However, as reliance on AI grows, so do concerns about its role in spreading misinformation. A recent audit by NewsGuard revealed that AI-generated content frequently produces unreliable information, with errors appearing in […]


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