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Mastering Public Speaking: A Guide to Confidence and Connection

By Stefanie M. Marrone Public speaking can be a nerve-wracking experience, but it’s also a powerful tool for sharing ideas and inspiring others. Many people, even seasoned speakers, feel physiological reactions like a faster heartbeat and shaky hands before taking the stage, including me. The key is to not associate these feelings with impending failure. […]


Boar’s Head’s Cold Response to a Deadly Recall: Where’s the Heart in Corporate Apologies?

By Bruce Hennes, Hennes Communications For decades, we’ve paid a premium price for Boar’s Head deli meats, trusting them to deliver quality and safety. Now, we learn that for over two years federal food safety inspectors documented water dripping over meat, dead flies, small pieces of meat residue on food contact surfaces, pooled blood on […]


Lessons From a School on Handling a Social Media Crisis

By Thom Fladung, Hennes Communications Whether in-person or virtual, the kids are still in school.  For the moment, however, this will be a class for the adults – and class is now in session on how to handle a social media crisis. On a Labor Day Sunday some time ago, the leadership team at a school that […]


CrowdStrike’s President Accepting the ‘Most Epic Fail’ Award in Person was a PR Masterclass, Experts Say

By Shubhangi Goel for Business Insider CrowdStrike’s president himself just collected an award for the “most epic fail” following the company’s mass IT outage. The cybersecurity firm’s president, Michael Sentonas, said he wanted to receive the award in person because the company aimed to own its mistake. “I want every CrowdStriker who comes to work to see it,” […]


Explainer: What is an Annual Report?

By Nicole Schuman for PRNews What is an Annual Report?  Annual reports tell the story of an organization’s financial achievements (and losses) over the fiscal year. They provide a clear, yet in-depth overview of operations, financial status and cost analysis for stakeholders (including shareholders, employees and investors). Components of an annual report can include: A […]


Top Tips: How to Navigate a Negative Viral Trend

By Nicole Schuman for PRNews The words “TikTok Trend” can strike fear in many adults’ hearts. Some have led to Kia cars being hotwired, stolen and kids being charged with grand theft auto. The milk crate challenge led to many injuries. Another viral social media phenomenon, the Tide Pod challenge poisoned many teenagers who ingested the said pods. It can […]


Crisis of Communication: The Secret Service’s Leadership Failure

By Michelle M. Johnson for PRNews On July 22, Kimberly Cheatle, director of the United States Secret Service, faced a reputational crisis. Testifying before Congress about the assassination attempt on former President Trump, her opaque answers raised doubts about her leadership capacity. By July 23, her 30-year career with the agency was over. Cheatle is not […]


Hotels in Crisis – Are They Ready to Communicate in an Emergency?

By Heather Sandlin for Hotel Owner ‘Six found dead at Grand Hyatt Bangkok.’  ‘Detectives investigating devastating Glasgow hotel fire’  ‘Woman found dead at five star Surrey hotel – man suspected of murder.’   These headlines from the BBC website and major newspapers, all from within the last three months, are a reminder of how often hotel owners […]


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