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How Johnson & Johnson Could Regain Public’s Trust In Covid Vaccine Crisis

From Edward Segal, writing in Forbes… The decision to put the Johnson & Johnson Covid-19 vaccine on pause in the U.S. after six cases of blood clotting were linked to women who took the shot has forced the company to deal with yet another crisis situation. Hours after the pause was announced, the company said it would delay rolling out the vaccine in […]


Taking a Stand: How and When Should Companies Speak Out on Political Issues?

From Margaret Steen, writing for Directors & Boards… When the nation was riveted by protests over police killings, should companies have added their voices to the discussion? Should every company have an official and public position on sustainability? Questions like these are arising with increasing frequency, as companies find themselves under pressure — from employees, […]


Resuscitating CDC’s Reputation

Once again, we highlight the work of Dr. Peter Sandman, one of the country’s preeminent experts on the subject of risk communications. In this piece, Dr. Sandman writes about what the CDC needs to do to regain public trust in talking about coronavirus, the tug-of-war between science and politics and the avoidance of hubris. As […]


“Use As Directed” Isn’t Just a Lawyer-Mandated Slogan

By Bruce Hennes, Hennes Communications (Editor’s Note:  The article below was written on April 19.  On May 5, Peloton completely reversed itself and agreed to recall its Tread Plus treadmills from the U.S. market in a deal struck with federal safety regulators.  “I want to be clear, Peloton made a mistake in our initial response […]


Why do Americans Share so Much Fake News? One Big Reason is They Aren’t Paying Attention, New Research Suggests

By Denise Marie-Ordway, writing for the Shorenstein Center on Media, Politics and Public Policy at the Harvard Kennedy School… Many Americans share fake news on social media because they’re simply not paying attention to whether the content is accurate — not necessarily because they can’t tell real from made-up news, a new study in Nature suggests. Lack of […]


Why Women Face Different Standards on Zoom and What to do About It

By George Bradley, writing for PR News… Research from The Harris Poll shows 39 percent of women, but just 25 percent of men, turn off video during Zoom calls. That’s a fairly significant difference. In addition, when they turn on video, women are more likely than men to prepare (do their hair, change clothes or clean visible […]


“I’m Afraid to Open Twitter”: Next-Level Harassment of Female Journalists is Putting News Outlets to the Test

By Charlotte Klein, writing for Vanity Fair… It started late one day, and you could see it kind of building on social media,” Washington Post national editor Steven Ginsberg recalled of the torrent of online abuse directed last month at Seung Min Kim. The Post reporter had been photographed showing Senator Lisa Murkowski a critical tweet sent by Neera Tanden and seeking comment, a standard journalistic practice somehow interpreted as […]


Few Facts, Millions Of Clicks: Fearmongering Vaccine Stories Go Viral Online

From Miles Parks at National Public Radio… The odds of dying after getting a COVID-19 vaccine are virtually nonexistent. According to recent data from the Centers For Disease Control and Prevention, you’re three times more likely to get struck by lightning. But you might not know that from looking at your social media feed. A new NPR analysis finds […]


A Newspaper Has a Novel Strategy for Covering One Politician’s Falsehoods: Don’t

From Marisa Iati, writing for the Washington Post… Ohio’s biggest newspaper is taking an unusual tack toward covering falsehoods from a U.S. Senate candidate: It doesn’t plan to do so at all. The Plain Dealer in Cleveland said its journalists intend to ignore inaccurate statements from Republican Josh Mandel that they consider to be ploys […]


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