By Arthur Solomon for PRNews During my long career in public relations, I’ve always ignored many of the basic tenets of PR that are taught in communications schools, written in books and practiced at agencies. Many of these traditional methods can hamper, not help, PR employees from receiving positive results. I came to that conclusion […]
By Jesse McKinley for The New York Times Dave Grohl — the Nirvana drummer and Foo Fighters founder — is as close as America gets to a rock ’n’ roll father figure: funny and family-oriented, beloved by his fans and his fellow musicians and seemingly as steady as the drumbeats that made him famous. His nickname? “The nicest dude in rock.” On Tuesday, however, that […]
By Thomas Mustac for PRNews Having a campaign go viral on social media is every brand’s dream. Having a complaint go viral, on the other hand, is every brand’s nightmare. California Pizza Kitchen (CPK) recently experienced a social media nightmare when employees mishandled delivery order placed at one of its restaurants. The customer involved shared her frustration […]
By Scott Juba, Hennes Communications, of counsel As we all know, sometimes the loudest voices online are not the most accurate. The CEO of one organization experienced that firsthand amid a reputation-threatening situation. In such instances, there will almost always be people who spread misinformation online. Particularly troubling, though, was one individual whose misinformation appeared […]
By Jeff De Cagna, writing for The Center for Association Leadership… It is time for association boards to become fit for purpose and meet their successors’ expectations. In an article in the 2024 Associations Now Board Brief, I wrote: “Less than a year before the midway point of The Turbulent Twenties arrives, association boards must make a […]
Just like there are certain things you can’t unsee after you’ve seen them, there are certain sounds you can’t unhear. Take for instance, the Klaxon horn. Click here for the sound of the Klaxon horn. David Zipper, writing for Bloomberg, said that “Klaxon automotive horns, once standard safety equipment, disappeared from the roads after World […]
By Kelly Martin for Investors Hangout Crisis Management Insights for Law Firms Poston Communications has unveiled its first report dedicated to crisis management within the legal sector, focusing on how law firms convey these critical initiatives to their clients. This report sheds light on the current landscape of crisis management practices observed among leading law […]
By Paolo Ramos and Charlie O’Toole for PRNews As you may have observed over the last few years, the media landscape is evolving quickly, which requires public relations pros to rethink earned media strategies to continue providing value to journalists. With editorial teams shrinking across the board, opportunities to land news coverage—let alone thought leadership […]
By Patricia Frost and Michael Prasad for Domestic Preparedness Crisis communications can – and should – occur in all phases of emergency management. These messages provide protective and preventative benefits for individuals and families against the adverse effects of any threats and hazards. However, they can also convey the whole community’s support through government leaders. COVID-19 demonstrated […]
By Jade Faugno-Maria It’s not just an opinion—op-eds are becoming harder to place. “Unless you’re George Clooney or Jamie Dimon,” that is. According to new reporting from Axios’s Eleanor Hawkins, the environment for contributed editorials has become near-impenetrable as major news outlets pull back on or eliminate opinion sections altogether. So what’s a CEO (who isn’t Dimon) to do? And how’s a […]