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Shifting Pitching Tactics Yields Positive Results for Communicators

By Nicole Schuman for PRNews A recent survey conducted by Propel, a PR management platform, revealed positive news for media relations pros. The Q4 2022 Propel Media Barometer found journalists are responding to pitches more often. Zach Cutler, Propel co-founder, CEO & chairman, and former PR agency owner, believes this uptick stems from changing PR strategies. “We’ve […]


Tips for Creating Powerful, Pithy and Publishable Soundbites

By Jonah Bryson for PRNews The 24-hour news cycle drowns countless stories that deserve attention. Stories cannot land press coverage without a tasty soundbite, as Dr. Neil deGrasse Tyson describes them. Hence it is paramount to design, deliver and circulate soundbites strategically. Here are two that have stood the test of time: “The only thing we have to […]


Ten Things You Need to Know As a Woman In-House Lawyer (for Non-Lawyers, Too)

Here’s a list of ten things this writer has observed women lawyers don’t know or do as in-house counsel that their male counterparts seem to do quite well.  It is her belief that, over time, this has resulted in a widening of the gap between them, and, if women in-house counsel focus on these ten […]


On Brett Favre’s Welfare Scandal

By Thom Weidlich for PRCG | Haggerty LLC Talk about a reputational challenge. The heat keeps turning up on ex-NFL quarterback Brett Favre. As part of a larger scandal, he’s alleged to have pressured Mississippi officials to turn over $8 million in welfare funds for his pet projects, including a volleyball stadium at his alma […]


Explainer: What Does ‘Off the Record’ Mean?

Note from Hennes Communications: Certainly, the information below is accurate.  However, we often warn our clients that going ‘off the record’ is fraught with danger.  It is particularly not advised if you don’t have a prior relationship with the reporter or if you don’t have previous experience using this technique.  What you see on TV […]


Ten Things: The Art of Delivering Bad News

Editor’s Note: As we often do, here’s another article ostensibly aimed at attorneys, but 100% relevant to anyone who might have to deliver bad news. By Sterling Miller Most days being an in-house lawyer is a pretty good gig. It has certainly gotten more demanding over the last ten years or so, but there have […]


Waffle House Delivers Masterclass in Crisis Management

By Nicole Schuman for PRNews It takes a pretty big event to close a national institution like Waffle House. Especially when it has its own disaster meter. Coined the “Waffle House Index,” it is not an official metric, yet government agencies such as FEMA use it. Unfortunately, Hurricane Ian challenged the index this week, causing […]


It’s 2022: Do You Know Where Your Audience Is?

By Howard Fencl, Hennes Communications Quick! A controversial issue is about to blow up your company’s reputation. There’s heated chatter among Twitter trolls. Reporters are poking around in your email box and voicemail. There’s trash talk building in conversations among your customers, vendors and suppliers out in the real world. How should you respond? Issue […]


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