About Half of TikTok Users Under 30 Say They Use it to Keep Up With Politics, News
By Colleen McClain for Pew Research Center
TikTok has been so popular among young Americans that presidential campaigns are using it for voter outreach. And some young adults are using TikTok to keep up with politics or get news, a Pew Research Center survey shows.
TikTok has been so popular among young Americans that presidential campaigns are using it for voter outreach. And some young adults are using TikTok to keep up with politics or get news, a March Pew Research Center survey shows.
Keeping up with politics or political issues. For 48% of TikTok users ages 18 to 29, this is a major or minor reason why they’re on the platform.
By comparison, 36% of those ages 30 to 49 and even smaller shares of older users say the same:
- 22% of those 50 to 64
- 24% of those 65 and older
Getting news. We also asked TikTok users if getting news in general is a reason they use the platform – regardless of whether that’s political news or another topic entirely. About half of those under 30 say getting news is a major or minor reason they use TikTok.
That compares with 41% of TikTok users ages 30 to 49 who say getting news is a reason they’re on it. The shares of older users saying so are even smaller:
- 29% of those 50 to 64
- 23% of those 65 and older
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