The 13 Golden Rules of Crisis Management

Any business, at one point, will face some sort of a public relations crisis and the way you respond can either give you a much-needed image boost or significantly damage your brand, ultimately alienating your customer base and business partners. Especially in this day and age, when news goes viral almost instantly, organizations need to be ready to respond to any PR crisis quickly and efficiently, using all available platforms.

So if you don’t want to end up on a list of worst PR nightmares or risk losing business over a crisis that can easily be averted, here are 13 golden rules of PR crisis management any company should stick to.

For the rules, click here.