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Did American Airlines Profit from United’s Poor Example?

By Nora Jacobs, Hennes Communications This past weekend provided the crisis communications profession with a Petri dish-like opportunity to study the way two almost identical organizations managed two almost identical situations less than two weeks apart. If we had devised an experiment using the scientific method, we probably could not have created a more precise […]


Crisis Management: Preparing for the Next Big Event

From the Wall Street Journal’s Risk & Compliance Journal: No matter the crisis—a billion-euro loss, a breach that leaves millions of customer records at risk or a major airline accident with the CEO on board—organizations can take steps to weather the storm, according to Jeremy Smith, global leader of Deloitte Touche Tohmatsu Limited’s Crisis Management […]


Crisis Management – Your Organization’s Reputation is Its Largest Uninsured Asset

[By Bruce Hennes, Hennes Communications] Sexual misconduct, data theft, unfair labor practices, OSHA complaints, mergers & acquisitions, active shooters, layoffs, accusations, food tampering, employee fraud and product defects are just a few of the situations today’s CEOs face. It’s been said that an organization’s reputation is its largest uninsured asset – an asset that can […]


Why Buying Forgiveness Doesn’t Work

From Adele Cehrs, writing in Ragan’s PRDaily: Several large companies have taken out expensive ads apologizing for bad behavior. Over the last year, Samsung, Under Armour and Deutsche Bank have all issued full-page mea culpas in prestigious publications. Reasons include missteps by a spokesperson, an attempt to control the narrative and choosing to avoid a […]


I Studied How Journalists Used Twitter for Two Years. Here’s What I Learned

From Alecia Swasy, writing for Poynter: Twitter reflects the good, the bad and just plain ugly reality of social media these days. For academics, journalists and voters, there’s never been a more crucial time to talk about the impact these social media platforms have on factual journalism and being watchdogs of the powerful. It’s in […]


True or False? It Depends.

[By Nora Jacobs, Hennes Communications] When we talk to clients about the challenges of communicating about an issue they are facing, we often discuss the phenomenon of “confirmation bias” – the tendency individuals have to believe facts that support their personal points of view while rejecting similarly legitimate facts that run counter to their personal […]


New Rules of Engagement for General Counsels in the Age of Presidential Tweets

From our colleague Richard Levick, writing in Forbes: Reverberations from President Donald Trump’s recasting of political behavior are being felt in every corporate counsel’s office – not only in the U.S., but abroad, too. Civility, subtlety, even facts, are out. Confrontation, predawn tweeting, and “alternative facts” are in. When coupled with the disquieting new realities […]


Trump and Twitter and Trepidation – Oh My: Some Calming Crisis Management Advice

[By Thom Fladung, Hennes Communications] Stop me if you’ve heard this one: Your reputation is at risk on Twitter and the risk may be triggered by the President of the United States of America. Of course you’ve heard that one. You’ve probably seen the tweets and the stories that followed about New Balance  and Nordstrom and Toyota […]


Ways to Engage Employees Amid a Corporate Crisis

From The Wall Street Journal & Deloitte: Engaging employees can have a significant impact on an organization’s ability to anticipate, prepare for and respond to an incident. Nonetheless, nearly one-third (29.8%) of respondents in a recent poll of more than 3,900 professionals believe that employees may be the most overlooked stakeholder when their organization is […]


Change In Corporate Mindset Needed To Combat Cyber Attacks

From our colleague, Richard Levick: Yahoo!’s announcement late last year that it had been victimized by not one but two separate data breaches was the Gettysburg of corporate cyber attacks – the biggest battle yet waged. The first attack, which occurred in 2014, impacted more than 500 million Yahoo! user accounts, while the second assault, […]


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