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Bruce Hennes Named Industry Game-Changer by PRNews

Bruce Hennes, managing partner of Cleveland-based Hennes Communications, has been named one of 50 “Game-Changers of PR for 2017” by PRNews, one of the public relations profession’s leading news sources. Hennes was selected to join a group of industry leaders from corporations, non-profits and communications firms around the country who use their deep knowledge and […]


The Scout Lesson: If Trump Comes to Speak, Be Prepared (for Anything)

[By Bruce Hennes, Hennes Communications] Since the 1920’s, the president of the United States has had a standing invitation to attend and address the Boy Scout Jamboree, held every four years.  And most presidents have accepted that invitation, using the occasion to deliver similar messages about God, apple pie and reflect on the Scout’s Code […]


Inside the Crisis Management War Room

One day your luck suddenly runs out, and you’re consumed by a crisis that threatens to destroy everything you and your team have worked so hard to build. Rumors go viral on social media. News reporters fill your voice mail and email with interview requests. Work grinds to a halt and your staff wants answers. […]


You Think Chris Christie’s Beach Photos Were Great? Just Wait Until Drone Journalism Really Takes Off

From Poynter: By now, you’ve probably seen the pictures: New Jersey Gov. Chris Christie, surrounded by his family and friends, sitting on a public beach that had been closed to the public amidst a state government shutdown. In a write-up for the (Newark, New Jersey) Star-Ledger, which published the photos, photographer Andrew Mills described how […]


When Social Media Bites Back

[By Nora Jacobs, Hennes Communications] Indiana Republicans have learned that social media is not as easy as it sometimes looks.  We suspect the individual who came up with the idea of generating support for healthcare reform by soliciting criticism of Obamacare on Facebook has spent some time in the woodshed as a result of this […]


The Bottomless News Hole and You

[By Howard Fencl, Hennes Communications] It’s everywhere. You check your Twitter feed. Read a news website or the daily paper. Turn on Nightly News or NPR. It’s an unrelenting and punishing tidal wave of political news pounding us over and over again. The slightest new wrinkle in a political drama, the smallest blip on Wall […]


Cats Sleeping With Dogs: How Lawyers and Crisis Communicators Can Work Together

[By Thom Fladung, Hennes Communications] At Hennes Communications, we often tell clients that they have an attorney for the Court of Law. But they have us for the Court of Public Opinion. And those two courts often require different – and at times conflicting – strategies. Attorneys have persuasive arguments for tailoring a strategy completely around […]


Truth Without Credibility is Worthless—Getting Your Truth Believed in a Crisis

From our friend, Diane Citrino: The crisis management mantra of “tell the truth, tell it all, tell it first, and tell it fast” to get ahead of a breaking crisis is wonderful advice, but begs the question, “What is the truth?” As famously sung in Jesus Christ Superstar, “We both have truths; Are mine the […]


How Activists And Populists Now Control Your Corporate Brand — And What You Can Do About It

From our colleague, Richard Levick: “Whosoever desires constant success must change his conduct with the times.” – Niccolo Machiavelli C-suite executives and board members often ask if their corporation needs a new Facebook strategy or a better way to communicate on Twitter. As pleased as I am that they’re exploring ways to institute change, I […]


The 13 Golden Rules of Crisis Management

Any business, at one point, will face some sort of a public relations crisis and the way you respond can either give you a much-needed image boost or significantly damage your brand, ultimately alienating your customer base and business partners. Especially in this day and age, when news goes viral almost instantly, organizations need to […]


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