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Lessons From Google’s Search To Protect Its Reputation

By Thom Fladung/Hennes Communications Any business leader who’s been caught in a hailstorm of criticism after an internal matter went viral must have had a surge of schadenfreude watching the Google diversity memo controversy. Google leadership was immersed in a crisis over an internal memo in large part because, well, people could Google it. Beyond […]


Bruce Hennes Named Industry Game-Changer by PRNews

Bruce Hennes, managing partner of Cleveland-based Hennes Communications, has been named one of 50 “Game-Changers of PR for 2017” by PRNews, one of the public relations profession’s leading news sources. Hennes was selected to join a group of industry leaders from corporations, non-profits and communications firms around the country who use their deep knowledge and […]


Reputation Checkup: Has United Learned from its Bad Behavior?

[By Howard Fencl, Hennes Communications] After the violent debacle with Dr. David Dao’s forcible removal from a United flight in April, United has vowed a cross-my-heart better customer experience, but we haven’t seen a whole lot of evidence that that’s happening. Complaints about the airline spiked after the Dao assault, and though United’s reputation tanked, […]


The Media Revolution is ‘Iterative’ and Social: Experts Share How Not to Get Left Behind

Earlier this year, Bruce Hennes and Thom Fladung spoke at the American Bar Association’s Annual Mid-Year Conference, held in Miami, Florida. Their remarks were captured by Marilyn Cavicchia, writing for the ABA’s Bar Leader Magazine: “You’re all living in a media revolution,” said Thom Fladung, vice president of Hennes Communications. “And you don’t even know it.” […]


The Scout Lesson: If Trump Comes to Speak, Be Prepared (for Anything)

[By Bruce Hennes, Hennes Communications] Since the 1920’s, the president of the United States has had a standing invitation to attend and address the Boy Scout Jamboree, held every four years.  And most presidents have accepted that invitation, using the occasion to deliver similar messages about God, apple pie and reflect on the Scout’s Code […]


Inside the Crisis Management War Room

One day your luck suddenly runs out, and you’re consumed by a crisis that threatens to destroy everything you and your team have worked so hard to build. Rumors go viral on social media. News reporters fill your voice mail and email with interview requests. Work grinds to a halt and your staff wants answers. […]


Please immerse yourself in this hyper-superior treatise on corporate verbalization (or, read this)

[By Thom Fladung, Hennes Communications] We were engaging with social media recently when we stumbled upon a sustainable, immersive vehicle that provided an optimal way forward for strengthening corporate discourse and leveraging an enhanced communications dialogue. In other words, we found a great story about corporate-speak and how to avoid it. Lucy Kellaway of the […]


Wall Street Journal’s Suggestion Of ‘Radical Transparency’ For Trump Is Spot-on – But It’s Not Radical

[By Thom Fladung, Hennes Communications] The Wall Street Journal editorial board has a solution for the Russia scandal that the board suggests offers President Donald Trump “the best chance of saving his Presidency: radical transparency.” The editorial adds: “Release everything to the public ahead of the inevitable leaks. …every Trump family member, campaign operative and White […]


You Think Chris Christie’s Beach Photos Were Great? Just Wait Until Drone Journalism Really Takes Off

From Poynter: By now, you’ve probably seen the pictures: New Jersey Gov. Chris Christie, surrounded by his family and friends, sitting on a public beach that had been closed to the public amidst a state government shutdown. In a write-up for the (Newark, New Jersey) Star-Ledger, which published the photos, photographer Andrew Mills described how […]


Q&A: NPR’s Audie Cornish on the Intimacy of Interviewing

From Poynter: A great interview is one of the journalist’s most powerful tools. It can be informative, entertaining, thoughtful.  Here, an interview with NPR’s Audie Cornish Jesse Thorn: You have worked at NPR for like 95 percent of your professional career. Is there an NPR way of doing things, do you think? Audie Cornish: There definitely is. And, […]


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